Finally, an effective cleansing formula for cats that, according to a detailed list of ingredients, is safe enough for fine coats and sensitive skins. Clean-Cat Shampoo w/ Chamomile promises to detangle, fight dandruff and bring life to unruly fur. While the added catnip scent may seem less enticing to pet owners, it’s been added to attract cats. However, this product is considered more “spa quality” than “litter box”.

A definite plus is the exclusion of parabens and other baddies. Petalive offers a full description of the shampoo as well as full-on client support and reviews. $34.95 at nativeremedies.com.

When they’re happy, so are you. Spot Organics promises to make dreams of a barf-free vacation with pets come true.

This well-known manufacturer of holistic pet remedies promises that just a few drops of the Essential Oil Travel Happy Blend is what you need to keep canines safe from motion sickness (even anxiety) while travelling by land, air or sea. Peppermint and ginger are listed as useful ingredients. It’s been hard to find reviews of the Travel Happy Blend on pet boutique websites, so snag details as well as company info on the Spot Organics site.

This affordable line of pet shampoo and grooming aids you in keeping your beloved dog looking ship-shape with minimal effort. Dirty Dog Organics’ line of paraben-free pet wash and fur freshening spray promises to keep even the smelliest of pooches fresh and clean with environmental goodness of organic aloe, oats, calming lavender and other botanical ingredients both you and your pet will enjoy. Keep in mind that this collection offers gift bags, too. Find the products for $10-$20 at The Grapeseed Company website.

Looking for uncomplicated cat toys that won’t unravel into fluff and yarn? Kitty Hoots Tailchaser by Fat Cat Inc. is a remarkably inexpensive, brightly colored rabbit-looking toy that encourages kitty to chase as it’s dangled or left laying around. The catnip included in this toy is listed as organic; the rabbit-shaped catnip “holder” isn’t.

Find this and several other Kitty Hoot Products ($4.24 for this chaser) at Pets Warehouse. Pets Warehouse

While the benefits of a vegetarian diet for your pet are debatable, statistics rate that dogs have a high success rate at getting the proper vitamins and protein when sticking to non-meat, non-dairy pet foods. The soy-free Wenaewe Organic Vegetarian Dog Food is a dry formula that is certified to be free from pesticides, artificial ingredients as well as nasty added hormones. Completely free of milk, soy and wheat, this may be a delectable option for pets with food allergies. See for yourself at Head Over Tails, $8.74 for a 3-pound bag.

There isn’t much relief from flimsy squeak toys, these days. Our friends over at Orbee have developed a formula of treat holder/pet toy so resilient, it’s ready to take on the jaws of doggies from all breeds of life.

These amusing artichoke and eggplant-shaped Tough Dog Toys are made of recyclable and lead-free material with a hollowed-center treat spot. Save your valuables from chewmania as you support interactive, eco friendly play for dogs.

Each sold separately, $14-$16 apiece at the supercool Muttropolis site.

Imagine, 98% dairy-free frozen yogurt for dogs! According to Nature’s Variety, this is more than just a pleasing figment of the pet owners’ imagination. Sweet Treats All-Natural Sweet Potato & Molasses Frozen Pet Treats do contain ingredients like buttermilk and egg yolks, but the company is proud of the inclusion of real veggies and yogurt cultures. It’s an interesting dog treat that’s also easy to dispense; perhaps a viable answer to making dogs feel equal during your dessert. Find a list of vets and stores at naturesvariety.com.

Dog Smog Remedy

Is your mutt infamous for dropping stinkbombs? Dog Smog Remedy uses a mix of botanical extracts and digestive enzymes to clear the air, whether the problem is coming from your dog’s mouth or from the other end.  This product is natural and produced by a environmentally-friendly company, but don’t let it replace addressing the root causes of these odors by having your dog’s teeth cleaned regularly and feeding him a healthy diet.

Available from Happy Tails Spa for $12.99.

This cream contains soothing botanical extracts of chamomile, marigold, cleavers and witchhazel to naturally  clear up itching and discomfort caused by flea bites. At $34.95, you’d think it also contained liquid gold, but that’s not on the ingredients list. Available from PetAlive.com.

This uber-absorbent towel is basically a Sham-Wow for your dog, without the annoying infomercial. You can feel good about the fact that it’s made from recycled wood chips.  Available from Planet Dog for $21.95